That’s one of the Joe Trippi quotes you can read when you type in his name at wikipedia. It certainly reminds me of his style of writing in his book. Altough we’ve only read a small part of it, I really like it and I think political campaigning is an exciting thing, although I’m not really into politics.
Anyways, I wanted to know a bit more about Joe Trippi and my starting point was of course wikipedia. It mostly describes his career, but an interesting fact is that he has been hired by the Libertas political party to help with their campaign for the European Parliament election this year. I was kind of surprised because I thought that he was “only” working on campaigns for US politicians…
Okay, but on wikipedia was also a link to Trippi’s media firm and I want to share this link with you. There you can watch Trippi’s ads for John Edwards, some were made for TV, some for the web. On the one hand, I think it’s interesting to see some of Trippi’s (and his firm’s) works and on the other hand, I think there are some differences between the TV ads and the internet clips… You might want to have a look